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Process

Automate or Optimize? Knowing Which Comes First Saves You Thousands

April 12, 2026 5 min read
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Automating a broken process just makes it break faster. Here's a simple framework to decide what to fix first.

Automating a broken process just makes it break faster — at scale. The order matters: optimize first, then automate the thing that's actually worth running.

A simple rule

If a process is messy, slow, or full of exceptions, simplify it by hand until it's boring and predictable. Once it's boring, it's safe to automate. Boring is the goal.

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